Kenneth Cole Reaction™ is cool, casual, and modern for fast paced men and women committed to living for the moment. It’s urban style at play with a downtown New York City sensibility for the creative class who are experimental, fun, and socially connected.
The on-trend, functional pieces put the unexpected in the everyday to appeal to those who dare to express their individuality through their personal style.
Youthful in spirit, the brand attracts an energized customer who likes to inject a touch of casual into their workday, and create a bold look for their downtime.