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About b.tempt'd

b.tempt'd b.tempt’d by Wacoal

b.tempt'd offers smart and sexy style that flaunts a confidence like no other. Created especially to reflect a youthful exuberance and spirit in intimates consisting of colorful looks and playful embellishments of tulle, lace, and bows. Their aim is to empower by offering bras and panties that are as clever and captivating as you.

b.tempt’d Designlab, located in the heart of New York City, consists of a dynamic team with laser-focus on constructing the most innovative and interesting intimates that are unique like you.

They also offer Wacoal's signature trademarks of exceptional quality, fit, and service. Every bra is fitted on real bodies that move with purpose and passion. Sure, a bra can be designed based on an algorithm, but have you ever seen an algorithm dance the night away, jog two blocks in stilettos to make a meeting on time, or cozy up next to someone special for a movie marathon?

Enjoy intimates that are enthusiastically received by women of all ages and sizes with fresh styles that sync with the fashions you crave, while maintaining the comfort and fit you desire.