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Like many riders of the 1980s, Jim Gentes was inspired by the idea of enhancing cycling performance. Unlike others who were on the quest to improve the bike and its components, he stopped to consider something even more important - the rider. He believed that by focusing on details like aerodynamics, weight, ventilation, comfort and style, riders could improve their performance and overall experience. His knowledge and imagination promoted helmet innovations such as internal reinforcements, aerodynamic analysis, channeled ventilation, adjustable visors and integrated fit systems.

Today, Giro is an international leader in high-performance cycling helmets and accessories.

When fit, comfort and style are vital to your riding experience; Giro is there to make a difference.

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