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SKECHERS USA, Inc. is an award-winning global leader in the lifestyle footwear industry. The company designs, develops and markets shoes that appeal to trendy men, women and children around the globe. The success of SKECHERS stems from a high-quality, diversified product line that meets various lifestyle needs supported by an innovative global marketing strategy driven by cutting-edge print and television advertising.
Since SKECHERS™ beginnings, kids have loved stepping out in smaller versions of SKECHERS™ key adult styles -- inspiring the company to officially launch SKECHERS Kids in 1997. The colorful line includes SKECHERS Sport sneakers and joggers, SKECHERS Cali for girls, Cali Gear by SKECHERS as well as SKECHERS USA casuals, sandals and boots; and is designed with the littlest newborn feet in mind as well as the needs of first-stepping toddlers and growing, jumping or leaping boys and girls.
From the flashing S-Lights and Hot Lights that tots love to Airators by SKECHERS for active boys that need cool feet to easy-on styles like Bungees by SKECHERS for girls featuring Elastika and Z-Strap by SKECHERS for boys, the variety of SKECHERS Kids styles gives parents the options required to meet the needs and preferences of any growing boy or girl.