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About Keds

Keds Worn by brave girls around the world, including Taylor Swift, Keds® has been an iconic style staple since 1916, lending sunny colors, charming prints and trendy takes to classic sneaker silhouettes.
With silent rubber soles (superb for sneaking up!), and a featherweight feel, the Champion more than lived up to its playfully confident name.
On legends and icons, it danced through the decades to become a true-blue American go-to.
Today, Keds continue to grow their almost-100 year legacy of keeping it light. With feel-good style and a creative eye for the bright side, the iconic brand is now embodied by a new generation. More than ever, Keds celebrates life, play, and the passionate pursuit of happiness.

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